Introduced in 2010, GOLDWELL Dual Senses Color Extra Rich Brilliance Shampoo is a premium color-protecting shampoo designed for color-treated hair. This luxurious formula gently cleanses while preserving color vibrancy and adding brilliant shine. The advanced FadeStopFormula with Luminescine Technology helps maintain color intensity for up to 90 percent longer color retention. Enriched with microPROtec complex and Color Chromatech, this shampoo provides gentle yet effective cleansing while protecting against color fade and environmental damage.