SJP NYC Pure Crush offers a fun, exciting option for women who enjoy fragrances that embody the New York City vibe. Its strong vanilla note offers a foundation that is both fun and sweet, making it an appropriate perfume for daytime wear. The coconut adds a relaxing side and shows a love of simple, natural scents. The addition of white flowers adds a mature touch and gives this perfume a subtle sweetness. It was created in 2011 by Sarah Jessica Parker.