Worth offers men a casual, natural fragrance that's ideal for a weekend trip or family outing. Created by the Parfums Worth design house, this cologne has been available since 1981. For decades, men have chosen Worth for its outdoorsy scent with notes of cedarwood and pine with an undercurrent of fresh greens. Top notes of lavender and rosemary bring just a touch of sweetness to the blend. The result is an aromatic, masculine fragrance that holds up well to physical activity.