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Say hello to summer warmth any day of the year with Reaction by Kenneth Cole. Introduced in 2004, Reaction for men is a bright explosion of scents in which grapefruit and mandarin combine with crisp green apple and melon rind, all infused in the warmth of musk and patchouli. This refreshing, masculine scent is the ideal cologne for the casual spirit. Rejuvenate yourself for your weekly errand run or weekend sightseeing with a light application to your neck.

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Customer Reviews

I like Kenneth Cole Reaction very much. I receive compliments just about every day when I see a new person. I like it and the people that meet me love it and are not afraid to say they like it very much. The only problem with it is that quite often it is not available. That problem is a plus for the makers of Reaction because they are making money on the sales and creating a groundswell for its reappearance on the shelf. Jjm Alex

Written by Jim Alex on February 09, 2026

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Great summer fresh scent I love the citrus and Apple notes also a hint of watermelon

Written by Anonymous on October 12, 2016

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Smells fantastic & I want some more.

Written by Tberry on July 28, 2016

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Best deal EVER for an unboxed, full bottle of Kenneth Cole Reaction!

Written by C. Howard on July 12, 2016

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Kenneth Cole Reaction. My son has been using this scent for years. it has a fresh scent. He always gets compliments.

Written by yami58 on June 19, 2014

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