Hei by Alfred Sung is a distinctly masculine cologne, perfect for a day at the office, an informal date with that special someone, or an adventurous weekend outing. This fresh, green scent is an enticing blend of bamboo, cedar and mahogany. Introduced in 2002, Hei lets you explore your inner confidence. Apply it before you leave the house in the morning, and enjoy the way heads turn and attention comes your way throughout the day.