50 Cent Cologne

50 Cent added personal fragrance to his list of business enterprises in 2009. His debut fragrance, Power, was meant to bottle the star’s feeling of confidence and success and share it with his fans—its ad tagline read, “Make It Your Own.” The fragrance was developed by perfumer Harry Fremont. The bottle was given a strong, masculine design with metal accents, and the circular lid was inspired by 50 Cent’s favorite luxury wristwatches.