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men
Spice things up by wearing Armani New, a fragrance experience for men launched in 2013 by the house of Armani. Ideal as a light and memorable everyday fragrance, the scent features top notes of citrusy bergamot, botanical basil and juicy mandarin orange to give you a bracing start to the day before gently mellowing down to a spicy heart of clove and lily base notes. Wear Armani New whenever you want to feel rejuvenated, powerful and vital.
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customer reviews
For Armani New
For Giorgio Armani
To all of you waiting for it to come back in stock… I just got some while in Milan at the Armani Store. It is still available, just not in the US apparently. Stock up next time in Europe. Go to high end perfume stores like Douglas or similar.
Written by AJ on January 23, 2026
Best cologne I ever used. Why you discontinued I mystery.
Written by Tony on December 18, 2025
I’m 62 years old. When this cologne released in 1983, it was the best I ever had. I’ve had a couple hundred colognes over the years and none compares the this fragrance. It’s more expensive now than in 1983. It’s a top five classic as far as I’m concerned. I’m about to order it again.
Written by J.C. M. on November 11, 2025
Bring back the original one ... not even close the new armani ...
Written by Anonymous on October 27, 2025
Too many people giving the new fragrance released in 2013 a 1 or a low star rating just because it isn't the one released in 1984. Shame on you. The 2013 release is great, and deserves its props. Five stars! It's great and I love it.
Written by John C. on October 01, 2025

