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eau de parfum
women
Pure perfume for women by Alfred Sung is the perfect floral fragrance to wear with a casual daytime ensemble. Introduced in 1997, this lovely and refreshing scent is a blend of white orchid blooms with a hint of light woods. Spray it on before venturing out to the golf or tennis club or going on a shopping trip with friends. You are sure to garner lots of attention and will enjoy the compliments you receive.
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customer reviews
For Pure
For Alfred Sung
Wonderful fresh long lasting scent. Running very low. It's been out of stock for weeks. Please bring back soon.
Written by Sonia A. on June 21, 2026
Running very low :( Please bring back our PURE soon!!!
Written by Kim S on June 08, 2026
OMG, PLEASE DO NOT discontinue our beloved perfume that we all have been wearing for the last 20-30 years!!! That's obviously reason enough to CONTINUE PRODUCTION of Pure. There's a loyal fan-base that need this!!
Written by Sarah on June 06, 2026
Please bring back our beloved Pure fragrance
Written by Anonymous on March 20, 2026
I have used Pure for over 30 years and am also nervous as one customer states that it is sold out and not sure if it will be available. Please, please, please get it back!!
Written by Doris P on February 07, 2026