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In 2002, Christophe Laudamiel and Bruno Jovanovic created Fierce for Abercrombie & Fitch. This casual men's cologne has a tangy vibe and fresh scent. The top notes of petit grain, cardamom, lemon, orange and fir are mellowed by floral middle notes. The result is a sweet and alluring fragrance that's ideal for daily wear. Apply it before class, heading to the game or taking a stroll in the park with that special someone, and feel confident and clean all day.

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Customer Reviews

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A&F Fierce is just the BEST! I always get compliments and comments whenever I wear it and my wife is the one that turned me on to it. Gotta love that woman!!

Written by Anonymous on June 16, 2014

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2 of 3 people found this review helpful.

Who could have predicted a clothing company associated with vapid, narcissistic teens would have produced one of the best adult male fragrances ever. Described as a clean, fresh, refined woody scent, FIERCE is far too complex to analyze in detail. Rather than smelling like dessert or poor hygene like most contemporary men's fragrances do, FIERCE is one of the few colognes on the market that actually smells like cologne. It is a versatile, masculine, four season winner with a well groomed quality that wears consistently over time without degrading into its individual fragrance notes. FIERCE has set a new standard of excellence in the world of fragrance that few colognes can match.

Written by Zack Morris on October 01, 2013

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3 of 4 people found this review helpful.

Omg guys u def have to get this cologne. It is the most awesome most attractive smell ever... I've bought it for all my boyfriends lol but it's amazing stuff. Samantha P

Written by Sampope on September 30, 2013

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1 of 2 people found this review helpful.

The absolute BEST. Everytime I wear this, I get multiple comments and asked what it is I'm wearing and the women love it. I have multiple bottles of it, never want to run out. Though it is pricey, it's well worth the bucks. I'm divorced and it's definitely an attraction. I have well over 300 bottles of very expensive cologne, however this is by far my favorite and I carry a bottle in my brief case, one in my car and have several in located in multiple rooms in my house and in storage. Can't Get Enough!

Written by Fierce Fever on December 15, 2012

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1 of 2 people found this review helpful.

guys you are all right A&F Fierce. is the best of all.... just to let you know the one that they spray in the store. Fierce is nothing compare to it. Fierce actually came from it it is call SPRITZ. this smell will last for days. At Abercrombie we spray is once-Twice a day morning time before opening the store. It is Amazingly GREAT

Written by Anonymous on December 13, 2012

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1 of 2 people found this review helpful.