Bought as a Bday gift. I've been using Creed products for quite a while and currently use Creed's Silver Mountain Water, Millesime Imperial, Green Irish Tweed and Aventus so I thought that my gf might like Creed - Love In White. She did. Its versatile - you can wear it for any occasion - from work, to a night out, or just because. The citrus/floral notes are well balanced and the fragrance lasts. As a previous reviewer said, you really can't go wrong with anything from Creed. A perfect gift for a beautiful lady.