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Faconnable was founded in 1950 in Nice, France, by Jean Goldberg. The company began as a custom tailor shop for men. By the end of that first year, the shop was designing gowns and tuxedos for the Hollywood stars who came for the Cannes Film Festival. In 1961, Albert Goldberg took over the company from his father. Under his leadership, the company grew quickly and soon opened stores in cities such as Paris, Marseilles and Monte Carlo.
The year 1988 marked Faconnable's expansion overseas. After an agreement with Nordstrom, Faconnable opened its first boutique in New York. Two more boutiques were opened soon after, one in Costa Mesa and one in Beverly Hills. A line of accessories and clothing for women was added to the selection of products during this time.
Nordstrom, Inc., bought the company in 2000. It was sold again in 2007 to a private Lebanese equity group, the M1 Group.
As of 2014, Faconnable has a line of seven fragrances. The first fragrance hit the market in 1994, with its latest coming in 2006. Four of these fragrances are for men and three are designed for women. The men's fragrances include Face a Face pour Homme, Faconnable, Faconnable Homme and Faconnable Stripe. For women, the fragrance line includes Face a Face pour Femme, Faconnable Femme and Faconnable pour Elle. Perfumers Gerard Anthony and Nathalie Lorson helped to design Faconnable's fragrance line.